2 days ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. Senior HR Manager | Head of Talent Acquisition LatAm | Site Manager Demand Generation Director Location: On-site in Salt Lake City, UT Reports to: VP of Marketing About Our Client Cinch is a fast-growing Customer Data and Marketing Automation Platform (CDXP) built for multi-location, local, and service-based businesses. We help our clients better understand their customers, personalize marketing efforts, and drive measurable revenue through predictive data and automation. With proven results in verticals like automotive and home services, we're now expanding into franchise and recurring revenue business models. This is a unique opportunity to join the team at a pivotal stage of growth. About the Role We’re hiring a Director of Demand Generation to build and lead Cinch’s demand engine from the ground up. This is a hands-on, strategic role for someone who knows how to prioritize the right channels, align closely with sales, and generate qualified pipeline on a startup-sized budget. If you thrive in early-stage environments and can bring signal-based thinking to campaign design, targeting, and attribution, we’d love to talk. What You’ll Do Develop and execute inbound and ABM strategies to generate qualified pipeline in our target verticals Own and manage demand programs across email, paid media, outbound, and content, working with internal and external resources Define KPIs and build attribution models in partnership with RevOps Manage agency relationships for SEO and paid media—or bring efforts in-house as needed Collaborate with content and creative teams to align messaging with campaign goals Report on pipeline contribution and optimize based on data and signal strength What You’ll Bring 5–8+ years of B2B demand generation experience with direct pipeline accountability Proven success in ABM or intent-based strategies Hands-on experience with tools like HubSpot, ZoomInfo, Google Ads, and Excel Experience managing vendors for paid media, SEO, or market research Strong analytical skills with the ability to build reports and forecasts A proactive, resourceful mindset suited to fast-moving startup environments Bonus Points For Background in B2B SaaS Experience marketing to franchise, multi-location, or field service businesses Experience working closely with sales on outbound or ABM programs Being based in Utah or open to relocation If you're ready to roll up your sleeves, own the funnel, and help us scale, apply now or send us a message. Let’s grow together. #DemandGen #MarketingJobs #HiringNow #GrowthMarketing #UtahJobs Seniority level Director Employment type Full-time Referrals increase your chances of interviewing at Kiin by 2x Sign in to set job alerts for “Marketing Director” roles. Director of Promotions, Marketing, and Events Sandy, UT $100,000.00-$150,000.00 2 weeks ago Creative Director - Digital Brand Experience Vice President, Product Marketing | Fully Remote US Medicare and Medicaid Marketing Director - Select Health Small Business Segment Marketing Director - Salt Lake City, UT Millcreek, UT $100,000.00-$150,000.00 2 weeks ago Salt Lake City, UT $170,000.00-$210,000.00 2 months ago Holladay, UT $80,000.00-$100,000.00 2 weeks ago Regional Food Service Director of Operations - New Jersey Region We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr Kiin
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